Beale Street Blues Company Case Study

06/16/2015 by ReServe Interactive

logo-bbkingsSince the first B.B. King’s Blues Club opened on Beale Street in Memphis, parent company, Beale Street Blues Company, has expanded to include B.B. King’s Blues Club locations in Orlando and Nashville, while adding restaurant concepts Itta Bena, Lafayette’s and The Cadre Building to their growing portfolio. With live entertainment and a Southern style menu, B.B. King’s Blues Club offers a variety of creative options for group events of 10 or more guests. From corporate events to birthday parties and wedding receptions to full venue buyouts, B.B. King’s Blues Club uses ReServe Interactive’s Catering & Event Management software to manage and execute onsite group events and off-premise catering functions, as well as to conduct cross selling across properties and produce accurate financial forecasting on an enterprise level.

To learn more about B.B. King’s Blues Club and Beale Street Blues Company, check out our latest case study: Beale Street Blues Company

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